We were born with the mission to transform businesses through brand digitalization powered by AI.

Inspired by the most iconic movement in Swiss watchmaking, our name embodies what we stand for: sharp strategy, flawless execution, and scalable results.



We are a unique fusion of business consulting, creativity, and applied technology, disciplines the market often sees as separate. We unite them under one culture to accelerate growth, optimize costs, and build real competitive advantage for brands.

Our Pillars

Business Consulting + AI Strategy

We design business strategies powered by data and artificial intelligence. Our work includes digital maturity assessments, roadmap development, business case creation, and the operation of dedicated squads. Our “Build, Operate & Transfer” model ensures precision from strategy to execution.

Experience & Intelligent Content

We craft personalized journeys that combine branding, storytelling, and predictive data. We use AI to understand behaviors, anticipate trends, and create native, creative content for digital platforms. Each campaign is designed to be engaging, scalable, and results-driven.

Intelligent Media & CRM

We operate with a full-funnel vision, optimizing both brand building and conversion. We segment audiences using first- and third-party data, apply multi-touch measurement, and leverage AI to personalize real-time experiences across CTV, social media, e-commerce, CRM, and WhatsApp.

Martech & Tech Development

We design Martech architectures, implement platforms such as Google Cloud, Salesforce, and CDPs, and develop custom e-commerce solutions. Our technology transforms data into personalized experiences through full-stack automation that ensures scalability and efficiency.

Work
Methodology

We operate with a full-funnel approach, optimizing both brand building and conversion.

We segment audiences using first- and third-party data, apply multi-touch measurement, and leverage AI to personalize real-time experiences across CTV, social media, e-commerce, CRM, and WhatsApp. This allows us to increase brands’ LTV by transforming transactional touchpoints into continuous, relevant, and high-value relationships with their consumers.

Commitment & Results

At Caliber 3135, we win when our clients win.

Our contracts may include variable compensation components tied to the impact we generate, ensuring total alignment of interests.

Why is Caliber 3135 different?

01

We bring together the best of business consulting, strategic creativity, and cutting-edge AI technology.

02

We work with measurable impact and performance-based compensation models driven by results.

03

We operate across every stage of the journey, from brand building to performance.

04

Our culture brings together consultants, engineers and storytellers in agile, dedicated teams.

05

Our delivery is driven by precision: powered by data, personalization, and automation at scale.

Practices

Business
Consulting +
AI Strategy

At Caliber 3135, we design long-term business strategies connected to precise implementation, supporting our partners in their pursuit of sustainable growth.

Each solution is personalized based on financial potential, market conditions, and human impact, always with artificial intelligence as a catalyst.

Our distinction lies in uniting strategy, cultural transformation, and measurable gains, with the precision that inspires our name. We work side by side with clients, in agile squads, ensuring that every strategic vision becomes tangible and measurable results.

Practices

Consumer Insights

The Consumer Insights area aims to generate a deep understanding of the target audience and transform data into clear strategic directions.

  • Identification of trends and insights supported by predictive algorithms
  • Development of dynamic consumer and persona segmentation
  • Design and monitoring of personalized customer journeys
  • Execution of qualitative and quantitative research integrated with AI data
  • Real-time understanding of consumer behavior and preferences
  • Construction of data-driven strategic direction
  • Development of creative strategies powered by artificial intelligence

Digital
Products
& UX

We design intelligent digital products that accelerate brand growth and boost sales, creating unique and personalized experiences for every client.

We combine business consulting, research, design, technology, and artificial intelligence to transform ideas into scalable digital products from strategic conception to production. Our approach blends storytelling with technological precision, ensuring each interface is not only functional but also data-driven and user-centered.

We combine AI, UX, and full-stack development to design digital journeys that reduce friction, increase engagement, and generate direct business impact.

  • CX strategy and performance analysis
  • Customer research & insights supported by AI
  • Predictive UI/UX audit and design
  • Digital product strategy and development
  • Innovation consulting and prototyping with AI
  • Brand identity and visual design
  • Websites, mobile apps, and native applications
  • Full-stack development (HTML/CSS/JS, backend, APIs, and integrations)
  • Digital content (copywriting, video, animation, iconography, 2D/3D graphics)

Growth &
Performance
with AI

Our Growth & Performance area exists to increase revenue and reduce costs through a new, modern, and intelligent marketing playbook.

We work with interdisciplinary professionals and agile squads, always integrating technology and media partners in a close collaboration model with clients.

The key difference lies in the precision of applied AI: we use predictive data, automation, and advanced attribution models to make real-time decisions and ensure that every investment generates returns. Our compensation model can be tied to generated impact, creating sustainable long-term partnerships where we grow together with our clients.

  • Media operations with creation of AI-driven attribution models
  • Intelligent allocation of marketing investments
  • Dynamic creation and personalization of CRM journeys
  • Operation of agile squads with data-supported test & learn methodologies
  • Checkout optimization and automation implementation for scalability
  • Increase of organic traffic through advanced SEO practices and AI-driven search
  • Creation of landing pages and full-funnel operations with real-time personalization
  • Strategic benchmarks applied to each client’s industry
  • Implementation of digital governance alongside client leadership

Martech &
Dados with AI

We believe that data is the central engine of digital transformation

Starting from data engineering, we develop personalized marketing structures that enable scaling operations, integrating platforms, and transforming information into competitive advantage.

Our AI-powered Martech architecture ensures large-scale personalization, delivering the right message, to the right person, at the right time. We combine technology, automation, and data intelligence to create consistent and relevant journeys, maximizing both the customer experience and the business impact.

  • Marketing Data Architecture
  • Data engineering applied to performance and personalization
  • Marketing automation on platforms such as Google, Salesforce, and Oracle Marketing Cloud
  • Tag management system, web analytics e enhanced e-commerce
  • Creation of reports, dashboards, and decision-oriented data visualization
  • Personalization at scale with predictive algorithms and AI

Leadership

Carlos Borges
Managing Director

With over 20 years of experience in major communication groups.

He has led, developed, and integrated planning, media, and BI areas, contributing to the acceleration of digital strategies for the world’s leading FMCG players.